Dreamland x Shepherd Neame

For the brand collaboration pitch between Dreamland Margate and Shepherd Neame, I designed artwork that embraced both brands' unique identities and promotional goals. Using Dreamland's vibrant seaside visuals and Shepherd Neame's historic branding, I created a cohesive look for a limited edition POS kit, including drip mats, posters, and table talkers. The design highlighted the competition mechanics: 'Post a pic of your pint and tag us with specific hashtags for a chance to win Dreamland tickets!' and included a call-to-action for a 10% discount on Dreamland memberships. The collateral featured bold, eye-catching typography and seaside-themed illustrations that seamlessly blended Dreamland's playful aesthetic with Shepherd Neame's traditional appeal. Each piece emphasised user engagement and aligned with Dreamland's strategy to enhance customer experience while promoting Shepherd Neame's products at the venue. This approach ensured the pitch demonstrated a strong alignment of branding and marketing goals.