Merch Store
The Grapes merchandise site was an exciting opportunity to bring the brand’s playful identity into the physical world. Not only did I design the website to seamlessly align with the vibrant aesthetic of the Grapes universe, I also created the artwork featured on every product. From bold, grape-themed illustrations to quirky slogans, each design reflects the fun, approachable personality of the brand, making the merchandise instantly recognisable, appealing to fans of all ages. Beyond designing the visuals, I collaborated on curating the product range, selecting items that best embodied the Grapes ethos - fun, accessible, and made to stand out. The result is a collection of products, from apparel to accessories, that feel like an extension of the Grapes experience. The merchandise site serves as another gateway into the Grapes universe, transforming the digital brand into tangible, everyday items that celebrate creativity and connection.
